Privacy Policy and CCPA Compliance

Privacy Policy

Last Updated: January 02, 2026

SoHa Living, including its Keiki brand (collectively, "SoHa Living," "we," "us," or "our"), values your privacy and is committed to protecting your personal information. This Privacy Policy describes how we collect, use, disclose, and protect personal information when you visit or make a purchase from our websites, including sohaliving.com, keiki.sohaliving.com, and related brand websites such as makenahawaii.co (the "Sites").

This Privacy Policy is intended to comply with the California Consumer Privacy Act (CCPA), the California Privacy Rights Act (CPRA), and applicable U.S. state privacy laws, including those in Colorado, Connecticut, Delaware, Indiana, Iowa, Kentucky, Maryland, Minnesota, Montana, Nebraska, New Hampshire, New Jersey, Oregon, Tennessee, Texas, Utah, and Virginia.

1. Information We Collect

We may collect the following categories of personal information:

Identifiers: Name, email address, postal address, phone number, IP address
Commercial Information: Purchase history, order details, payment-related information
Internet or Network Activity: Browsing behavior, interactions with our Sites, cookies, and similar technologies
Marketing and Communications Data: Preferences, responses to promotions
Customer Support Information: Messages or inquiries you submit to us

We do not collect or process sensitive personal information for the purpose of inferring characteristics about consumers. If sensitive personal information is collected, it is used only for limited business purposes permitted by law.

2. How We Use Personal Information

We use personal information to:

Process and fulfill orders and transactions
Provide, operate, and improve our Sites and services
Communicate with you regarding orders, promotions, or customer support
Personalize content and marketing, subject to your opt-out rights
Detect fraud and protect the security of our Sites
Comply with legal and regulatory obligations

3. Cookies and Tracking Technologies

We use cookies and similar technologies to operate our Sites, analyze usage, and support marketing efforts. You may control cookies through your browser settings. Certain state laws recognize browser-based universal opt-out signals, such as the Global Privacy Control (GPC), which we honor where required by law.

4. Sharing of Personal Information

We may share personal information with:

Service providers that help us operate our business (e.g., payment processors, fulfillment partners, analytics providers)
Marketing and advertising partners, subject to your opt-out rights
Legal or regulatory authorities when required by law

We do not sell personal information in exchange for monetary consideration. However, certain data sharing activities may be considered a "sale" or "sharing" under applicable state privacy laws.

5. Consumer Privacy Rights (U.S. State Laws)

Depending on your state of residence, you may have the following rights:

Right to Know the personal information we collect, use, and disclose
Right to Access a copy of your personal information
Right to Delete personal information we have collected
Right to Correct inaccurate personal information
Right to Data Portability in a readily usable format
Right to Opt Out of the sale or sharing of personal information or targeted advertising
Right to Limit the use or disclosure of sensitive personal information, where applicable

We will not discriminate against you for exercising any of these rights.

6. Exercising Your Rights

You may submit a request to exercise your privacy rights by:

Emailing us at online@sohaliving.com
Submitting a request through our online contact form

We will verify your identity before fulfilling requests, as required by law. Authorized agents may submit requests on your behalf with appropriate documentation.

We will respond to verifiable consumer requests within the timeframes required by applicable law, generally within 45 days, with extensions permitted where allowed.

7. Appeals Process

If we deny your privacy request, you may appeal our decision by contacting us at online@sohaliving.com. We will respond to appeals in accordance with applicable state privacy laws.

8. Children’s Privacy

Our Sites are not intended for children under the age of 13. We do not knowingly collect personal information from children without verified parental consent. If you believe we have collected personal information from a child, please contact us so we can promptly delete it.

9. Data Security and Retention

We implement reasonable administrative, technical, and physical safeguards designed to protect personal information. We retain personal information only for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy or as required by law.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last Updated" date. Your continued use of the Sites after any changes indicates your acceptance of the revised Privacy Policy.